MB006: Leveraging social media to build meaningful relationships with David Gowel

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In this episode we talk about being a LinkedIn Jedi, using social media in your business and how to operate as a service-member in a civilian professional world with David Gowel.


The Pre-Brief : David Gowel is a West Point Graduate, former Armor Officer and the CEO of RockTech. RockTech is a software platform that makes it easier for businesses to use web tools (like LinkedIn and Salesforce.com) to make and save money.  Dave’s use of LinkedIn helped him successfully network with others to build meaningful relationships while transitioning out of the military

Get Skills to Work: http://careers.geblogs.com/vets-launch-your-civilian-career-today-with-rocktech/

Highlights from the episode:

  • He practices what he preaches, reaching the MILBIZ show through LinkedIn
  • He was an assistant professor at MIT and a Masters Candidate at Harvard.
  • The benefits of social media and his epiphany about how valuable LinkedIn is for businesses.
  • David left the military to help support his wife’s career due to the challenges she faced achieving her career goals while living abroad on post / base.
  • His first venture was Clearly Creative, co-founded with his wife.
  • He launched RockTech because he learned that focusing on a specific niche was more valuable than being a general consultant.
  • How he got the nickname LinkedIn Jedi.

David’s advice for someone interested in entrepreneurship:

  • Find someone you can trust who has done something similar to help you navigate the path you are about to take and assist with managing the risk.

Other Resources for this episode:

How to reach the guest.

Gary Sinese



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